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business development efforts

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Guest Speaker: Opportunities forecasting increases return on marketing investments > An effective marketing opportunities forecast helps focus business development efforts and increases marketing success In December, I wrote an article describing our firm’s backlog forecasting process. In that article, I [...]

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>> Here are three simple concepts that if taught to young professionals, will help them start their journey toward business development success. A couple of weeks ago Paul, one of our junior team members, asked me for advice about how [...]

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